Identity Engine · Real-Time Intent Signals

Advertise only to your ICP.

Audience Graph is an identity engine built on real-time intent signals from SSP and DSP behavioural data. We resolve who your ideal customers are across every touchpoint — so every impression goes to the right person, not a guess.

7+ Platforms Supported
SSP & DSP Signal Sources
Real-Time Audience Match
The Platform

One graph. Every signal.

AG synthesizes vast demographic and behavioral datasets to link individual users, households, and devices into a single, cohesive intelligence layer.

Real-Time Activation

Seamlessly push high-intent audiences to all major social and programmatic platforms the moment they qualify.

ACTIVATION

Exclusive Audiences

Access unique, high-intent audiences built from proprietary behavioral signals that no other platform can provide.

PROPRIETARY DATA

Predictive HLTV

Move beyond surface demographics. AI-driven analysis of your best audiences uncovers your real ICP and surfaces the players who will drive long-term revenue — before they spend a dollar.

AI · ML
Identity Resolution

Persistent identifiers.
Durable signals.

The ecosystem has changed. Our HEM-based engine and cross-match device graph survive cookie deprecation and IDFA limits, giving you a full picture of your players across every fragmented touchpoint.

Device IDsHashed EmailsHousehold GraphBehavioral Clusters
1
Device ID d9b3e8...
2
SHA-256 HEM 8f4e2...
Household cluster 2.3 devices avg
4
HLTV score 0.87 confidence
Segment Pushed to Meta / DV360 / TTD
How It Works

From raw signal to live segment in real time.

Live Pipeline Active
Connecting Firehoses...
SSP & DSP EventsConnected
MAIDS & HEM matchedSyncing
94.2%
Match rate
3.2×
Average ROAS lift
−41%
CAC reduction
Privacy & Compliance

No PII. Full power.

Data security isn't an afterthought. AG operates entirely on hashed and pseudonymized identifiers, keeping your players' privacy secured while maintaining top-tier ad performance.

Hashed Email Matching (HEM)
Emails are SHA-256 hashed client-side before transmission. AG never sees raw email addresses.
GDPR & CCPA Compliant
Consent signals flow through the graph. Users who opt out are suppressed within 24 hours across all activated platforms.
Post-IDFA Architecture
Built for a cookieless, post-ATT world. Our device graph operates on privacy-safe probabilistic matching.
Data Processing Agreement
Full DPA available. SOC 2 Type II certified. Data residency options for EU and regulated markets.
Data Flow — Privacy Layer
Unique identifiers & MAIDs
HEM
MAID
SHA-256 Hash (deployment-Server)
Network Boundary
f1d2d2f924e986ac86fdf7b...
+ Enriched with Household + HLTV
Segment ID pushed to Meta Custom Audience